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infinite loop  of  desires

In the video, commissioned by Sihlcity, Yumna examines the mall's environment and weaves together the aesthetics of advertising and surveillance. The work explores the possibility of private and genuine moments in an environment designed specifically for commercial profit while inviting viewers to think about their position in a world that knows their desires before they do.

- Sarah Wiesendanger, 2023



Artist: Yumna Al-Arashi
Production: HILLTON AG
Edit: Yonca Sophia Ergen
Color: Oli Schmocker
Production Assistant: Mariska Van Lavier

Video, no sound, 18 min